At the end of the day you’re a musician first and a marketer second. It’s always okay to bring in some outside help, but knowing the most common marketing mistakes musicians make will help you set yourself above the crowd by embracing the new opportunities available to you for promoting your music.
So you say you’ve got songs to record, but don’t have the money to go to a major studio? Perhaps you’re just starting out and want to test out your recordings at home before committing to a big studio.