At the end of the day you’re a musician first and a marketer second. It’s always okay to bring in some outside help, but knowing the most common marketing mistakes musicians make will help you set yourself above the crowd by embracing the new opportunities available to you for promoting your music.
Colorado Americana artist Sunny Gable released Contagious on March 20. The album is a continuation of Gable’s quarantine recording sessions, created entirely in her basement studio. “It is a mixture of new songs, written since my last release, and a few songs I’ve been playing with the band for a few years,” says Gable. The project was a team effort for the Colorado native as she collaborated with a few other musicians, including a drummer all the way in Connecticut. “It’s been a real learning experience piecing this album together with other musicians at a safe distance,” says Gable. “But a deeply satisfying one.”