At the end of the day you’re a musician first and a marketer second. It’s always okay to bring in some outside help, but knowing the most common marketing mistakes musicians make will help you set yourself above the crowd by embracing the new opportunities available to you for promoting your music.
Hip-hop/R&B artist Luv Troi followed the release of his single “ODOYK” with a music video on April 2. The track is a lead single off his upcoming mixtape MANIA, releasing April 20, and has a unique take on love and lust in a relationship. Luv Troi created “ODOYK” in May of 2020, after getting the beat from Los Angeles producer, Fletch. “I would have never guessed when making it that “ODOYK” would be a lead single for MANIA,” says Luv Troi.