At the end of the day you’re a musician first and a marketer second. It’s always okay to bring in some outside help, but knowing the most common marketing mistakes musicians make will help you set yourself above the crowd by embracing the new opportunities available to you for promoting your music.
Growing up just outside of Chicago was always an amazing bit of luck for me. Not only lucky because I love that city, but because as I got older, I’d begin realizing that I’d want to be working there as much as possible. Music and a place like Chicago do go hand-in-hand and I wasn’t about to let that opportunity slip by. A few things could, and did, get in the way though. In the end however, nothing is as powerful as a dream.