Category Archives: Lessons
Discovery is something we focus on, and to cultivate the next Jazz generation for festival goers. This is very important to the future of the festival. If he can motivate fans of all ages, to come to Telluride to see new bands, like Corey Henry and others, than that is a win all around. We really want something there for everyone.
I would tell myself to take it much more seriously and take it much less seriously also – if that makes any sense. No one is going to do anything for you better than you will do it for yourself, so take seeing ideas through and getting things done more seriously. But also keep it your mind that this is Rock n Roll we’re talking about here – if you aren’t having a good time, how is anyone else supposed to?
At the end of the day you’re a musician first and a marketer second. It’s always okay to bring in some outside help, but knowing the most common marketing mistakes musicians make will help you set yourself above the crowd by embracing the new opportunities available to you for promoting your music.
As a songwriter myself, I’m well aware that inspiration doesn’t usually strike at the most convenient times. Finding my way back to many of my initial lyric and music ideas has destined some potential songs to be forever MIA. Enough is enough. There’s got to be a better way.